Showing posts with label multi-channel mix. Show all posts
Showing posts with label multi-channel mix. Show all posts

Thursday, 31 July 2014

Effective E-Communications to Healthcare Providers That Matches Individual Preferences

E-Communications to Medical Offices

Effectively communicating with medical offices requires a multi-channel mix that matches individual preferences. Are your communication channels with healthcare providers keeping up with the times?

E-communications are an essential channel for effective message delivery, In today’s world. Most of  every physicians list email as their first preference for pharmaceutical brand communications. 

Email can be very effective For those healthcare professionals who opt-in. However Building and Utilizing an Opt-In E-Communication List.  As part of our other multi-channel marketing communications PharmaKinnex asks healthcare providers for their preferred message delivery channel, including e-communications. When email is indicated PharmaKinnex properly opts-in the provider.

Benefit of E-Communications

As part of an overall multi-channel marketing opt-in e-communications to healthcare providers are very effective. Because opted-in messages are well received to healthcare providers. and e-communication channel provides the following benefits

  • Ease of Use
  • Speed and Reach
  • Flexibility
  • Fast turn-around times
  • Customization and vivid use of logos and graphics
  • Detailed Tracking of Open Rates and Actions Taken
  • Quick Reply and Follow-Up
E-communications are an essential tool in your multi-channel mix, When you need to get your message out quickly. Contact PharmaKinnex today at (908) 208-7023 to learn more about e-communications to your targeted healthcare providers.