Is it crazy to think a phone call can outperform a face-to-face pharmaceutical sales call?
Even the best pharmaceutical sales representatives are facing ever increasing challenges in delivering their messages. Too often physicians that still see representatives expect to just sign for samples without really engaging in a meaningful sales discussion. Plus, each year more healthcare providers and hospitals close their doors to pharma representatives.
On the other hand, when physicians accept a teledetailing call it is much easier to deliver meaningful sales messages while starting the fulfillment process for samples. Every call can be recorded to ensure the scripted message is effectively communicated. Not every physician will take a phone call. However, for those that do, teledetailing is a very cost-effective communication channel. For more details visit the original source.
Original Source: http://pharmakinnex.com/pharmaceutical-teledetailing
Even the best pharmaceutical sales representatives are facing ever increasing challenges in delivering their messages. Too often physicians that still see representatives expect to just sign for samples without really engaging in a meaningful sales discussion. Plus, each year more healthcare providers and hospitals close their doors to pharma representatives.
On the other hand, when physicians accept a teledetailing call it is much easier to deliver meaningful sales messages while starting the fulfillment process for samples. Every call can be recorded to ensure the scripted message is effectively communicated. Not every physician will take a phone call. However, for those that do, teledetailing is a very cost-effective communication channel. For more details visit the original source.
Original Source: http://pharmakinnex.com/pharmaceutical-teledetailing
